For the complete documentation index, see llms.txt. This page is also available as Markdown.

Analytics Workspace

The Analytics area (left navigation → Analytics) is where you go to understand how your store is performing and where customers run into friction. It is organized into five tabs, each answering a different question:

  • Overview — what's happening right now: revenue, subscriptions, journey conversion, and the signals worth acting on.

  • Journeys & Funnels — where people drop off inside a given journey, and for whom.

  • Session Explorer — the individual sessions behind the numbers, with a full step-by-step timeline for any one of them.

  • Retention — the cancellation funnel: how many save attempts succeed and what's driving the churn that doesn't.

  • Experiments — A/B variant comparison with lift and statistical significance.

Most tabs share a date-range selector (last 7, 30, 90, or 365 days) in the top-right that scopes everything on the page.

The Analytics workspace Overview tab: an insights-and-anomalies strip, KPI cards for MRR, journey conversion, active subscriptions, and churn with sparklines, a revenue-trend chart, and a conversion funnel
The Analytics workspace — the Overview tab, with auto-surfaced insights up top, KPI trends, and a conversion funnel; the Journeys & Funnels, Session Explorer, Retention, and Experiments tabs go deeper.

All figures are drawn from real order and journey-session data. Internal preview sessions (admin "view as" runs) and sessions an administrator has explicitly excluded from analytics are left out, so the numbers reflect genuine customer activity.

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